“We have what Frenchmen call a ‘cliqué,’
Who entertain a sort of pique
Against all sacrilegious wights
Who meddle with their sacred rights.”
The Mysteries of Charleston (1846)
Humans naturally follow the crowd and assume that popularity arises from some merit in that which is popular, and unpopularity from some demerit in that which is not. While it is true that the food in a crowded restaurant is often better than the food in a restaurant where listless waiters lean against the bar and flick flies with stained towels, those who follow the crowd are usually following what the crowd follows. And the crowd is usually following a clique or a claque.
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